Did you know?
More than 47 million elementary school students use Elmer's Glue on a weekly basis.
It takes 5 seconds to fill a 4 oz. bottle of glue.
Elmer's Glue is the color white because of the natural reaction of the raw materials used to make the glue. No animal products are used in making Elmer’s Glue.
Elmer's Glue was used to build a pasta bridge that could support 2,350 lbs. The bridge was built by a high school student and was the winning entry in a pasta-bridge building contest held in Rhode Island.
The strength of the glue bond is due to the attachment of the polymer adhesive to the surface of the piece to be glued.
   

Where did Elmer's name come from?

Elsie the Cow became Borden's very popular "Spokescow" in the late 1930's. She was a big hit at the 1939 New York World's Fair, and soon afterwards the character of Elmer the Bull was created as Elsie's husband. In the late 1940's, Borden's new Chemical Division asked to use Elsie for its new white glue product.

The thought of Elsie representing a non-food product didn't seem appropriate, so as a compromise, Elmer was loaned to Chemical as their very own "spokesbull".

To this day, Elmer the Bull still represents the most recognized adhesive company.